The Marine Marketers of America (MMA), the voice for marketing professionals in the recreational marine industry, recognized the winners of the 2023 Neptune Awards competition at a high-profile award ceremony and cocktail reception during the 2024 Miami International Boat Show.
During this time, Aquila Power Catamarans was awarded for their "New Product/Model Launch Campaign” for the Aquila 47 Molokai Power Catamaran. Judges comment on the Aquila 47 Molokai submission: "A very thoughtful, multi-channel approach for the launch of their new 47 Molokai.
“I appreciated the brand consistency across all customer touchpoints and liked how they leveraged each channel with unique content to engage specific audiences across video, social, email, and their website." Abbey Heimensen, MarineMax Vice President of Marketing, said: "A model launch is never an easy feat, but our team is consistently looking to push boundaries just like the Aquila 47 Molokai is doing in our industry, for setting a new standard for luxury fishing power catamarans.
“We are honoured to have received this award and to be recognized alongside other industry leaders. We hope to keep raising the bar to help push our boating industry forward even further."
The award program honours creative concepts, campaigns, and initiatives from across all sectors of the marine industry ecosystem. An esteemed committee of 80 professionals judged entries across 24 different categories, covering a full range of marketing content and collateral.
