Bonnie Carlson, President of Bloomington CVB said: “Bloomington Minnesota has identified the U.K and Ireland as countries that send visitors to Minnesota and that we want to communicate with. “Our partnership with Cellet Marketing and Public Relations is a key reason why we have had great success in these markets. Their professionalism and expertise in the travel industry, and their ability to execute our marketing promotions, is of great value to us. We simply would not have had the success we have experienced without them.”

Cellet Marketing and Public Relations will continue to increase Bloomington's brand recognition through proactive public relations, working closely with tour operators on marketing activity, direct to consumer campaigns and increasing brochure product.

Managing Director of Cellet Marketing and Public Relations, Yolanda Fletcher, said: “With the Vikings NFL Team playing once again in London October, 2017, the opening of Paisley Park, recording studio and residence of the former rock star, Prince and new attractions at Mall of America such as SMAAASH, Escape Game and more, we will have some exciting opportunities this year.

“We look forward to continuing our work raising the profile of Bloomington within the UK.  The city boasts a wide range of recreational activities, visitor attractions and accommodation options, and not to mention Mall of America.”