Clementine Communications is pleased to announce the addition of Gordon Ramsay Wines, a collection of prestige Italian wines made by the eponymous celebrity chef, to its distinguished client portfolio.
Gordon Ramsay Wines was created in partnership with celebrated winemaker and consultant, Alberto Antonini. Alberto was technical director at L&P Antinori from 1994 until the end of 1996, when he set up his own consultancy business and his own winery in Argentina, Altos las Hormigas.
Today, he consults to over 30 wineries in Italy, Argentina, Chile, Uruguay, California, Armenia, Spain and Australia. Antonini's contemporary approach to winemaking resonated deeply with Ramsay and their partnership led to the creation of a range of wines from Italy's best wine growing regions.
Led by taste not tradition, their ambition is to select the best grapes each year based on taste and flavour alone. Created for food and wine enthusiasts, these award-winning wines combine Ramsay's passion with the heart and soul of Italian winemaking, led by the Intenso Rosso, the range also offers an Elegante Rosato, Vibrante Bianco and Pinot Grigio.
Since launching in November 2021, the collection has been awarded four awards including Drinks Business Gold and Decanter World Wine Awards. On the announcement of the wine collection, Gordon Ramsay stated: “I'm very proud of what we've created, and hope food and wine lovers love it as much as I do.”
Clemence de Crecy, Founder and Managing Director at Clementine Communications testifies: “Gordon Ramsay Wines produce fantastic and innovative wines at such an accessible price point.
“Our campaign will focus on showcasing the wines' versatility in food pairing and their suitability for any occasion, stories we believe will captivate both the press and consumers alike. We look forward to welcoming the press to their wonderful Italian estate and collaborating with Gordon Ramsay Wines to expand their presence in the UK."
Clementine Communications, known for its expertise in the wine, spirits, restaurant, and lifestyle industries, currently oversees media enquiries and press relations for the Gordon Ramsay Group's Super Premium Restaurants and is excited to extend its partnership to include Gordon Ramsay Wines. The agency offers a boutique in-house approach to strategic public relations, consistently delivering meaningful press coverage to its wide range of clients.
Gordon Ramsay wines are currently available at leading UK supermarkets, including Tesco, Morrisons and Asda. The partnership between Clementine Communications and Gordon Ramsay Wines marks an exciting chapter for both companies, promising to expand the winery's narrative to new audiences and strengthen its position in the UK as a brilliant and accessible wine brand.
