Waitrose is inviting budding designers and cooks to get creative and design a special birthday cake to celebrate the historic occasion of The Queen’s 90th birthday next year. The winning design will be created by the retailer’s organic brand, Waitrose Duchy Organic, and will be sold exclusively in Waitrose branches in celebration of the The Queen’s birthday next year.
The winning design will be chosen by a panel including celebrated cake maker Fiona Cairns and organisers of one of The Queen’s 90th Birthday Celebrations in May 2016. Waitrose is an Official Partner of one of The Queen’s 90th Birthday Celebration events which will take place in the Private Grounds of Windsor Castle in May 2016 and will be broadcast by ITV
Rupert Thomas, Waitrose Marketing Director, said: ‘We are a nation of passionate and creative cooks and I know that the designs will be fit for such an historic celebration. We’ll be looking for cake designs that not only look really lovely but which also show what The Queen means to all of us’.
Simon Brooks-Ward, Director of the Celebration taking place at Windsor Castle in May said, ‘We are delighted that Waitrose is celebrating The Queen’s 90th Birthday in this way. It is a great idea that allows everyone to take part. We’re really looking forward to seeing some fantastic designs’.
The winning design will top a Waitrose Duchy Organic fruit cake and will be available to buy from Waitrose shops from the 21st of April 2016. For those who wish to recreate the design at home, details on how to make the cake will be available to view on www.waitrose.com