What makes a quintessential British Summer? Research reveals
New research by Prezzo, to launch its ‘Summer Like You Mean It’ campaign, has revealed the top signs it is summer in the UK, with the smell of BBQs cooking in gardens taking the top spot with 45 percent of the vote.
Also, to make the list of quintessential British summer traits was the scent of freshly cut grass (40 percent), a classic Mr Whippy ice-cream with a flake (38 percent) and everyone complaining about how hot it is (38 percent).